What drove you to start your own small business? A passion for the product or service you provide? A desire to be your own boss? A chance to dust off some ambition? A drive to stick it to “the man?”

Did you become a small business owner because you enjoy marketing? Probably not. But, if you’re going to continue to grow your business you have to realize this important fact: you are a marketer, not a widget provider.

Let me quickly show you the difference between a marketer and a widget provider.

A Widget Provider:
Has products
Talked to prospects
Has customers
Owns a business
Hopes they’ll stay in business

A Marketer:
Sells products
Continually talks to a list of prospects
Builds relationships with customers
Grows their business
Is building their business future

So how do you become a marketer? I’ll get into that with subsequent messages. However, here are a few questions I want you to think about:

* Do you know the difference between advertising and marketing?
* Are you building your prospect and customer lists?
* Does your business have a marketing “system” in place?

Remember, marketing can make the difference between doing alright, and skyrocketing your business!

Clate Mask is the CEO of Infusionsoft.

Back in November last year John Thornhill and Dave Nicholson launched a brand new program called Multi Profit Monthly. At first this was a monthly program they offered to Multi Profit Websites customers only.

Basically each month John and Dave reveal what is currently working for them online and provide a ton of content each month to help you succeed online including Training Videos, PDFs, PowerPoint Presentations, Audio’s and a whole lot more.

The feedback from their current members has been INCREDIBLE, and as a result they have decided to make this new program available to everyone. And to make things even better, you can get in for a special trial price of only $4.95, not only that you will also get to access the first 2 issues as well as the current issue that they are working on right now. This means you will receive access to 3 months worth of content for only $4.95. However, I must point out John and Dave will be taking the first 2 issues down in 72 hours time so if you want in you need to consider this right now.

John and Dave say they aim to make Multi Profit Monthly one of the best resources on the Net and I’m sure once you see what’s on the inside you will agree they are doing an AWESOME job so far.